Smart Business Talent Development Lab (Near-Term Goal)
Combining the latest customer behavior detection technologies (e.g., EEG, eye tracking, facial expression analysis), students learn to use technology to detect customer behavior patterns and integrate product recommendation systems with AI to enhance marketing effectiveness.

Smart Interactive Technology Marketing Talent Development Lab (Medium- to Long-Term Goal)
Introduce AR and VR equipment, develop interactive technology marketing systems, integrate customer behavior and preference analysis, and build AI-oriented e-commerce marketing systems.