Curriculum Planning

The Bachelor Program in Artificial Intelligence Applications and Management adopts a tiered, progressive AI talent education concept (see figure above). The goal is for students to use AI, build AI, and manage AI, becoming outstanding business professionals who apply AI effectively at work. In years one and two, students focus on foundational literacy, programming courses, AI fundamentals, and basic professional certifications. In years three and four, they primarily take advanced AI and business management courses, entering a stage of interdisciplinary management application knowledge, with emphasis on guiding students to obtain professional programming and management certifications and assessing learning outcomes.

I. In developing artificial intelligence capabilities:
AI skill development is divided into foundational literacy and advanced skill stages. Courses cover Introduction to AI, Big Data Analytics, Programming (R, Python, etc.), Database Structure and Management, Visual Decision Systems, Business Intelligence Analysis, IoT Systems, Geographic Information Intelligent Decision Systems, and more.

II. In cultivating business management capabilities:
Will cover competency development in management, corporate strategy, financial analysis and performance management, supply chain management, innovation management, and project management.

III. In developing market analysis capabilities:
Focuses on consumer behavior, digital marketing, customer relationship management, customer needs detection, and marketing project design and implementation

Curriculum Modules	Main Course Titles	Competencies Developed
Foundational Business Management Knowledge	Elementary Statistics, Introduction to Business, Accounting, Marketing, Economics, Business Data Processing, E-Commerce, Business Ethics, Corporate and Environmental Sustainability Management, Introduction to Law, Foreign Language Proficiency, Information Security and Ethics, Customer Relationship Management	1. Basic Business Management Competencies 2. Basic Data Analysis Competencies 3. Basic Legal and Ethical Literacy 4. Environmental and Corporate Sustainability Concept Cultivation
Foundational AI Application Skills	Introduction to Artificial Intelligence, Python Programming, R Programming, Enterprise Database Management, Business Intelligence and Visual Analytics, Cloud Intelligent Computing Systems	1. Use of Visual Data Analysis Software 2. Online AI System Application Competency 3. Basic Programming Development Concepts
Advanced AI Application Competencies	Spatial Data Intelligent Analysis, Deep Learning, Business Machine Learning, Generative AI, Big Data Analytics, IoT, Data Mining and Web Scraping, Recommendation Systems and Reinforcement Learning, Smart Business Decision Model Training, AI Decision Support Systems	1. Foundational AI Spatial Information Analysis 2. Advanced AI Knowledge Development 3. AI Application System Development and Modification 4. Data Maintenance and Management 5. Advanced Data Analysis and Decision Support System Construction
Market Analysis Competencies	Business Data Analysis, Consumer Behavior, Technology Marketing, Channel Management, Interactive Technology Marketing, AI Sales Analysis and Recommendation Systems, Omnichannel Marketing Strategy Practice, Research Methods, Special Topics Research	1. Customer Behavior and Preference Analysis 2. Product Recommendation Systems 3. Digital Marketing Competencies 4. Applied Analysis Competencies
Business Management Competencies	Business Capability Development Courses Competitive Strategy, Project Management, Innovation and Entrepreneurship Management, AI and Business Transformation, Organizational Behavior, Human Resource Management, AI and Business Performance Applied Analysis AI Financial Management Competency Development Courses Smart Industry Investment Analysis, Smart Financial Analysis and Management, FinTech, Smart Risk Management AI Supply Chain Management Development Courses Green Supply Chain Management, Smart Procurement Management, Smart Logistics Management, Enterprise Resource Management	1. Corporate Strategy Formulation 2. Supply Chain Management Competencies 3. Financial Analysis and Human Resource Management 5. Business Performance Analysis

Curriculum Planning

校區資訊

台北校區 - 臺北市中山北路五段250號 | 02-2882-4564

桃園校區 - 桃園市龜山區德明路5號 | 03-350-7001

基河校區 - 臺北市基河路130號4樓 | 02-2882-4564

金門校區 - 金門縣金沙鎮德明路105號 | 082-355-233

美國分校(Michigan Location):Gilbertson Hall, Saginaw Valley State University, 7400 Bay Road, Saginaw, MI 48710 U.S.A. Telephone: 1-989-964-2497 (U.S.); +886 2 2882-4564 (Taiwan)